The Brand Impact Awards are judged by an expert panel from world-class agencies including Wolff Olins, Studio Sutherl&, Interbrand and GBH, as well as client-side judges from leading brands such as Carlsberg. The panel are given three key judging criteria: firstly, a strong concept that’s appropriate for the client; secondly, beautiful and consistent execution across two or more touchpoints; and finally, branding that stands head and shoulders above the rest of its market sector.
This year's judging panel can be found below. Thank you to all the judges taking part in the Brand Impact Awards 2017.
Computer Arts editor Nick is also chair of judges for the Brand Impact Awards. He previously headed up the editorial team at 4Talent, Channel 4’s new talent department, where he produced the 4Talent Awards – and has sat on various other judging panels, including D&AD New Blood and the European Design Awards.
Caroline is co-founder of futures consultancy FranklinTill Studio, which works with a range of global clients including G.F Smith and Pantone as well as editing global trend publications Viewpoint Design and Viewpoint Colour. She also directs the Material Futures course at Central Saint Martins.
Focused on helping global brands make a positive impact, Chris is chief design officer at Wolff Olins. Over more than a decade at the agency, he has worked with a broad client base including Royal Mail, (RED), Sony Ericsson, Skype, PwC and EE.
Design director at GBH, Dave is a multi-award-winning designer working across many creative disciplines, for clients including Virgin Galactic, Puma, The America’s Cup, BMW and Royal Mail - on everything from postage stamps to space rockets. He also has a keen interest in design education, and is a regular visiting lecturer and speaker at Arts University Bournemouth.
Formerly client-side at The Body Shop, Dilys co-founded boutique consultancy Circus in 1998, where she has led brand strategy projects for a huge range of clients, including Virgin Atlantic, John Lewis and Covent Garden.
Jessica is head of design for Carlsberg Breweries in Copenhagen. She studied Packaging Design at Sheffield Hallam University, and her FMGC design experience to-date includes stints as design manager at Coca-Cola Europe in Brussels, and at Cussons International in the UK. She has also worked agency-side in both the UK and North America
Jim co-founded Hat-trick Design, consistently one of the top three most awarded design agencies in the UK, in 2001 - and after 13 years, left to set up Studio Sutherl&. He has headed up rebrands for clients in a huge variety of sectors, including the Natural History Museum, Wimbledon Lawn Tennis, Williams F1 and Prostate Cancer UK, winning around 150 professional awards in the process.
Joe is a multi-award winning creative leader. After a decade as Head of Design for Virgin Atlantic he became SVP of Design & Guest Experience for the Intercontinental Hotels Group. He continues to be a creative director in both the airline and hotel industries and a visiting tutor at the Royal College of Art.
Louise is a brand and design consultant working both client and agency side, with over 15 years experience in the charity sector. She has spent much of her career so far leading the British Heart Foundation creative output, working with Circus and The Partners to deliver the BHF’s Fight For Every Heartbeat brand direction, and winning a host of awards in the process.
Executive creative director at Interbrand London, Sue has over 20 years experience working with global clients in a number of brand agencies, across all sectors and channels. She believes that creative awards have the power to enthuse and drive the quality of creativity for agency teams young and old, as well as clients globally.
Stuart is founder and Creative Director of Texture - a pioneering studio that blends human ingenuity with artificial intelligence, to create better performing brands and communication. Prior to this he was a partner at leading brand consultancy Purpose.
Stuart is a frequent conference speaker and has been recognised in over 100 industry awards.
At the Brand Impact Awards judging day we asked our judges to sit down and have a chat about certain aspects of branding and design. GBH's Dave Wood and Sue Daun, ECD at Interbrand, take a break from judging to debate the importance of risk taking in design